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Specialist Guide to the

Global Leaders in Media Law Practice

Media freedom and decreasing government spend on advertising have accounted for some of the markets most significant issues over the past year.


Lawyers say the private media industry is showing signs of a crisis with affects across print, radio and digital media.


President Andres Manuel Lopez Obrador's decision to cut government-bought advertising and airtime has strained funding and led to hundreds of reports, columnists and photographers losing their jobs.


Government spend on official publicity in the media was cut by 50 per cent in 2019 compared with the previous year, and cuts are set continue in 2020.


The left-wing government sent its budget proposal to congress, requesting 40 per cent less funds for media advertising spend for 2020 than in 2019.


Other significant industry developments include OTT market expansion, with the launch of five new channels made available on OTT service DirectTV Go in deal with ViacomeCBS Networks Americas.

Global channels, MTV, Nickelodeon, Nick Jr, Comedy Central and Paramount Channel were added from March 2020,  creating a robust VOD content package.


Michael Bowling, President of DirectTV Go commented on the significance of the deal. He said: "We have worked for several months on this project. We arrive in Mexico at this unexpected time where we must remain in our homes.


Mr Bowling continued: “We were encouraged to move ahead so we can accompany our users with information, entertainment and education, so that they can enjoy marathons of their favorite content or watch their favorite live programming from local or international channels from any device."


TIER 1

Baker McKenzie handles a multitude of complex media cases. Since becoming operational in Mexico in 1961 the firm has become a “legal powerhouse” say peers. The team advises on a range of transactions with cross-border elements. In highlighted work lawyers assisted Amazon with the provisions of its digital and media content in Mexico, including ebooks and films. In other work the team advised Grupo Imagen on the restructure of its television series production agreements and joint ventures with leading production studios in Mexico.


The media team at BGBG Abogados has extensive experience negotiating corporate agreements and advising on television content. The firm assists with the preparation and participation in national and international public bids and government contracts related to telecommunications and broadcasting. Lawyers also advise on satellite systems, radio and government relations.


Sports and entertainment specialist Mijares, Angoitia, Cortés y Fuentes acts for athletes and artists from multiple media sectors, assisting with transactions, privacy and intellectual property matters. The team also handles contract negotiations, advises on tax, sports arbitration and disciplinary proceedings.  


TIER 2

Acedo Santamarina is traditionally known for its media and technology focus and broader emphasis on data privacy and corporate transactions. Since its establishment in 2009, the firm has built a leading practice specialised in the communication industry. Founding partner Andrés Acedo M. regularly advises authorities including Federal Telecommunications Institute and the Secretariat of Communications and Transportation on related projects.


Core areas of focus at Denton López Velarde include regulation, corporate law and litigation disputes. The firm’s experience includes structuring and negotiating the use of frequency bands and telecommunication networks. Under the leadership of Sergio Legorreta, lawyers assist clients with acquisitions, incorporations and the operation of cable television.


Hogan Lovells enhances local and global coverage through its collaboration with full-service firm Barrera, Siqueiros y Torres Landa, increasing its capacity across Latin America. The firm’s international experience in media sector cases ranges from print and broadcast to film and computer games. The team also advises rights holders from sporting institutions and distributors to exhibitors.


TIER 3

Jáuregui y Del Valles media focus is on sports, entertainment and gaming. Representing domestic and international clients, the firm assists publically-owned companies on various matters including public bid processes and negotiations of procurement. The practice has a broad client base that includes Televisión Azteca, DirecTV International and Disney.


Sesma, Sesma & McNeese represents leading private companies in the radio and television sectors. The team’s focus areas include information technology, data protection and strategies. Co-founding partner Carlos M. Sesma co-manages the practice which regularly advises on foreign investment, telecommunications, international commerce and broadcasting.


TIER 4

With a primary focus on intellectual property, Galicia Abogados work involves negotiation of franchise agreements, license transfer and the use and promotion of intellectual property. Other core areas of advice include regulation of information, data protection and intellectual property litigation.


Gonzalez Calvillo Abogados has a combined focus on media, telecommunication and intellectual property. Lawyers advise on mobile and satellite-based services, cable television and radio. The team assists with mergers and acquisitions, private equity and debt offerings, and obtaining permits. Acting for international clients, the firm’s litigators assist with administrative and civil suits connected with intellectual property rights.


Greenberg Traurig’s multidisciplinary approach broadens the scope of its sector coverage. In the area of broadcasting, the team advises on sector-specific tax regulation, competition law and foreign investment. Practitioners have in-depth experience assisting with multiple commercial cases and operating projects. Lawyers also negotiate technical supply and content provision agreements for pay television distribution.


Robles Miaja Abogados is a small but sophisticated practice with a TMT, e-commerce and antitrust focus. Founding partner Rafael Robles Miaja leads the team providing advice on corporate law, mergers and acquisitions, antitrust and constitutional litigation. Lawyers work with local and overseas clients on complex cross-border cases.

TIER 1

Baker McKenzie

BGBG Abogados

Mijares, Angoitia, Cortés y Fuentes


TIER 2

Acedo Santamarina

Dentons Lopez Velarde

Deschamps & Asociados

Hogan Lovells

Santamarina + Steta


TIER 3

DLA Piper Gallastegui y Lozano

Jáuregui y Del Valle

Ruiz Moreno & Asociados  

Sesma, Sesma & McNeese

Solcargo


TIER 4

Creel, García-Cuéllar, Aiza y Enríquez  

Galicia Abogados

Gonzalez Calvillo

Greenberg Traurig

Robles Miaja Abogados

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FEATURED ARTICLE BY


SERGIO LEGORRETA G.

DENTON LOPEZ VELARDE


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