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Specialist Guide to the

Global Leaders in Media Law Practice

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Media market activity in Romania over the past year includes industry mergers, a gaming studio launch and continued growth in the OTT segment.


The Romanian SVoD market was valued at USD61.12 million for 2023, and is estimated to reach a value of USD73.58 million by 2027, according to Statista.  VoD market growth continues, with a predicted market value of US87.52 million by 2027.


In Q4 last year, Klarmedia announced its acquisition of local peer Media Image Group, consolidating its position as the country’s supplier of media monitoring service.

In February this year, OnAir Entertainment expanded its presence with the launch a new

gaming studio that provides Romanian and Italian players with live betting products.


In legal market changes, Stratula & Asociatii has moved up to Tier 1 in the rankings this year, following a year of growth in sector-related cases.

TIER 1

Nestor Nestor Diculescu Kingston Petersen has its expertise in broadcasting, content distribution, publishing and advertising. Clients praise the team for its legal insight and responsiveness. “The firm’s lawyers demonstrate a high standard of advice, with particular knowledge of the Romanian television industry”, said one client. The team advises on complex cases connected with broadcasting agreements, advertising and related regulation, tax and corporate matters.


Tuca Zbarcea Asociatii’s leading media and advertising group attracts multiple clients from the broadcast sector. With assistance including legal and regulatory, the firm’s service areas cover a range of matters including television distribution, digital broadcasting and authorisation. Lawyers have extensive experience advising on electronic communication and audio-visual law. The team is highly regarded for its entertainment and publishing specialisations.


TIER 2

Bulboaca & Asociatii has notable expertise in the area of film and entertainment. TMT lawyers act for a multitude of local and international clients in cases of acquisitions and spectrum licensing. The team assists with the provision of electronic content in Romania via EU established entities in cases with cross-border components - involving data protection, e-commerce and advertising regulations.


Musat & Asociatii is recognised for its transactional and regulatory advice on broadcasting and communications. The team advises on high profile cases involving television and radio operators, entertainment companies and music record labels. The firm represents private and state-owned entities and is renowned for its diverse sector coverage.


Popovici Nitu Stoica & Asociatii covers competition and regulatory aspects of media work with a broader focus on technology and telecoms. The firm’s media team assists with multiple copyright matters, data protection and privacy-related issues. Lawyers are praised by clients for having detailed knowledge of distribution and e-commerce regulatory compliance.


TIER 3

Biris Goran has an impressive scope of media work. Traditionally focussed on IT, the firm is developing broader sector specialisation that includes advertising, gaming and online media. The firm is popular among the entrepreneurial community and noted for its advice to start-up businesses. Lawyers regularly advise on venture capital transactions in the gaming and new media sectors.


With a communications emphasis, Buzescu Ca’s core focus is on digital media. The team has in-depth knowledge of satellite communications services, local television and electronic media. Team experience includes advice on the sale of assets and subscriber lists to a leading cable television, internet and voice services companies. In other work lawyers assisted a satellite operator, which provides television, radio, data and communications solutions on various operational matters.


With presence spanning two decades, CMS has a strong position locally. The team specialises in business litigation and international arbitration matters. The team also advises producers and operators from the cinema industry on various changes in cinematographic law. Lawyers also advise on the collective management of IP rights, copyright legislation and tax matters.

 

With an established media practice, Voicu & Filipescu manages a range of cases on behalf of advertisers, broadcasters and content producers. Clients described the team as a composition of “skilful lawyers, with valuable insight of the market and a very good understanding of legal matters”. The firm’s media team advises domestic and international clients on copyright shares, distribution of themed channels and rating of audio-visual content.



TIER 1

bpv Grigorescu Stefanica

Dentons

Nestor Nestor Diculescu Kingston Petersen

Stratula & Asociatii

Tuca Zbarcea Asociatii


TIER 2

Bulboaca & Asociatii

Filip & Company

Musat & Asociatii

Popovici Nitu Stoica & Asociatii


TIER 3

Biris Goran

Buzescu Ca

CMS  

Radu Taracila Padurari Retevoescu SCA

Voicu & Filipescu


TIER 4

Clifford Chance Badea

Eversheds Sutherland

PeliPartners

Stratulat Albulescu



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